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Category: SaaS

Guide to Develop Content That Converts

Your content marketing strategy influences how you reach your audience.
If you don’t have a content strategy, now’s the time to create one.

Automation: What is the Customer Journey?

Do you know what a customer journey is and why you need one?
A customer journey is a story about understanding your users, how they behave while they visit your website, and what you can do to improve their trip, so they keep coming back.

Martech Look Ahead: Email Trends for 2021

COVID-19 has drastically reshaped virtually every industry in the entire world. As a result, more and more businesses are beginning to take advantage of the utility that the Internet has to offer.